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Bathroom plumbing dealers do not do the following three things

Update Time :2016-10-19The view :3239

Plumbing ware industry in recent years more and more attention has been paid to review its development process are summarized below

Plumbing and sanitary ware industry in the past, can be summed up in a "small" word.

First, the relatively small size of our industry, in the furniture industry, a very small proportion of building materials.

Second, firm size is not large.

Third, the industry's influence is very small.

"Now the state of the industry has been a qualitative change, you can use three 'hot' to summarize." Kim die at home, principal analyst, said Luo Baihui grid, plumbing and sanitary ware exhibition, the industry's annual conference and made massive, rich program. Last year, the number of industries in Guangzhou to participate in the annual meeting has surged to 1,000 people, many government departments are involved. This "hot" specifically in the following aspects:

First, the "cross-border hot", strong doors and windows, floors, furniture and kitchen appliances companies have entered into this industry in the past. Plumbing and sanitary ware industry in the past brands mainly from building materials, flooring industry. Straddling the appliance industry has several advantages:

The first is a strong brand awareness, more mature than plumbing and sanitary ware industry, greater influence.

The second is the high level of household electrical appliance industry marketing has a lot of very good people.

Third, after the home appliance industry into the plumbing sanitary ware industry, kitchen appliances plus plumbing sanitary ware is the overall home, a good concept. But plumbing sanitary ware stores actually integrating large home era a better channels only. Household electrical appliance enterprises to do the plumbing and sanitary ware, plumbing and sanitary ware are generally deemed to supporting the channel or supporting the product to do, which is a lot to do bad plumbing appliances brand sanitary ware very important reason.

Second, the "investment fever", Guangdong, Fujian, Zhejiang and other places of the rich began to spread a lot of hot money into this industry inside. They are generally two ways for capital investment, one directly create a new brand, the second is a professional plumbing and sanitary ware brand capital.

The third is "hot talent", plumbing and sanitary ware industry expertise brands are seeking extraordinary development, human desire to support capital. The extraordinary development of enterprises and cross-border brand capital are strong forces pushing both squeeze, let talented people into the various sectors of the industry, but also to the quality of employees can be improved.

umbing and sanitary ware hope to develop along this road healthy heat down.

In recent years, sanitary ware dealers have great opportunities but behind the development opportunities indeed faced with many problems, the development of some dealers began to not play by the rules, "the cards" as well as industry chaos. Bathroom plumbing industry have suggested that dealers do not do the following three things.

Price war

As in recent years, like the bathroom plumbing distributors everywhere springing up in general, therefore, the market price system should not have appeared in the malicious bargain. Some dealers said that some businesses in order to increase turnover, desperate price war, the brand dealers are very helpless. "Price war" Despite the short period of time can help dealers quickly get the part of consumers, but in the long run, the dealers themselves and the entire market, will be caught in a vicious cycle of price wars, we can only do the entire market. "unprofitable. "

Although the market environment is so, but I found that most dealers still optimistic that the brand should reflect the value of its brand, not because of the price to the detriment of the brand's image. I believe there are many rational consumers will stick, "a sub-price goods," the truth, everyone on the future sales prospects bathroom plumbing industry is still optimistic.

Shoddy

Home building materials market in west Chengdu, a home business staff pointed across a store being renovated told reporters that the shop just for the business, before the house dealers to petty interests, for a short-term economic interests in order once charged, the inferior superior charge and eventually leave only to close.

The employee, says: "In the beginning, opposite the business is very good, because to place a discount on the product quality, the price will have a competitive advantage, consumers do not understand the product quality is good or bad, only to see cheap prices, so have to sell to buy. "

In the interview, understand that consumers in the choice of bathroom plumbing, when still the purchase price as an important indicator. Meanwhile, some dealers all kinds of bathroom plumbing confuse the concept makes a lot of customers in the "smoke and mirrors" will rush in to sell. Such dealers even though it can get a short-term benefit, however, over time, product quality, but off, after all, consumers will not buy. Just before the house changed, but the same dealer, and ultimately had to close down. Product quality is not only the survival of the company line, is also basic survival dealers.

Neglect Service

Serving as an indispensable concept of business areas, has long been a lot of enterprises, businesses regarded as the key provisions of Management. From my understanding of the situation, Chengdu, some plumbing and sanitary auto service issues remain ignored.

In a family bathroom plumbing stores, saw a consumer since purchased a certain sanitary ware plumbing problems after installation to come to the customer and the business dialogue, we learned the Chen customer some time ago in the store to buy a bathroom cabinet, but after the installation, discovery is not installed, phoned to the store to find a solution, but the business has repeatedly evade, and ultimately, customers only come to their homes "punitive expedition"。

We know that some of the plumbing and sanitary dealers belonging to the agent of a company's products, installation and after-sales service by the manufacturers responsible for the problem once consumers will reflect to the dealer, the dealer will appear prevarication, slow to solve problems. Dealers not only sell products is more important is to do service, nearby a short time to help consumers solve related problems. This is the auto road win consumers in the long run.

Thus, normal and reasonable and fair competition in order to better conduct go to market.


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